https://www.davidshuey.space/ux-creative-work daily 1.0 2026-02-19 https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1573724203682-9DKJ77995G1I918BUPBD/UIC_Vulvodynia-Pain_CTA_Art+-+Photo+of+Ad+on+CTA+Blue+Line+Oct+2019.jpg UX & Creative Work - How Recognizable Were Ads? My friends started sending me photos when they saw them. This was one of two photos sent by separate friends who saw these ads on Chicago’s Blue Line and a bus route in the same two-week period. https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1623099345556-4QJL14BE3MD9UVKV1XUA/salesforce+porfolio+squarev5.png UX & Creative Work https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1645045694767-8QTU520VU0Q6VKTVN11O/MSK+-Logo+-+Square.jpg UX & Creative Work https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1578442043848-3KKPOPG1O1XOB9DELY1B/TNEEL+CD-ROM+Cover+-+First+Version+2001.jpg UX & Creative Work - CD Jewel Case Cover & Instructions Design: Where the TNEEL Brand Began My immediate response to the digital education content, which graphically was more than a little dated (1990s teal!) by the time I was brought onto the grant project dedicated to transforming end-of-life care in the U.S., was straight-forward. I asked, “Can we at least change the visual direction for the marketing?” The answer: “Yes, go for it.” So I did. Scroll down for my UX/UI designs for TNEEL APA where I kept green and blue separated. As they should! https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1574284237855-TM5PS4FQEMPXRCM28RHU/UIC+Nursing+Recruitment+Brochure+2005+-+4-color+print.jpg UX & Creative Work - Dutch Influence, University Colors Five years of graphics I produced for the UIC College of Nursing directly influenced by Dutch design principles, specifically the abstract artist Piet Mondrian and the De Stijl art movement of the early 20th century. Inspired by my summer 2003 backpack trek across Europe, including a visit to the Kunstmuseum in The Hague. Seeing a Dutch poster art show in my hometown of Portland, Oregon, soon after also struck a chord in my design brain. The Dean approved of it all, after I asked, “Do you like straight lines, or curves?” Always give your clients options, I say. And make them happy with professional, clean design. https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1573732030851-YAFQ1UKEM2T7OXIPM9I5/FIGMENT+-+11+x+8.5+Flyer+-+Poster.jpg UX & Creative Work - Bubble Cropping Can’t think of a more fun way to spend my after-work time. This is one of my favorite design pieces for FIGMENT. https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1675358944434-CHUYMHI4VQIEWHA64MO4/Overnight+Camp+Yes+You+Can+-+Copywriting-Thumbnail-Portfolio.jpg UX & Creative Work https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1674724112375-3FXNJYT2VE9QL6PMASGO/Aetna-logo_Curl_Page_CVS-Health-Porfolio-Preview-Image.jpg UX & Creative Work https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1711396264234-Q2PXCY7LZVVOPM8AQX1Q/GM+logo+black+-+original.v3.jpg UX & Creative Work https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1573685276741-66KO4HV83JQQ45XR43Z6/PainConsultN_CD_CovervBEST.jpg UX & Creative Work - CD Jewel Case Cover Design (with Finger Pointing to Your Pain) My branding work for this leading-edge interactive software program has arguably stood the test of time, as the technology is still making an impact in health care today. The patient-centered interface and tool helps providers (doctors and nurses) make better decisions. It was developed by Dr. Diana’s Wilkie’s team in the 1990s at University of Washington and is currently in use in research (University of Illinois at Chicago, University of Florida) and in the clinical setting. 2003 was the first year of making these designs back when CD-ROMs were the delivery system for software. https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1622923225118-V30ZTGJAMU9QIM96TX3K/Castenada-house-music-BYM_Mix3_Album-Cover_Jul2017.ds.v4.6%2B%28final%2Bselection%29.jpg UX & Creative Work - BONUS Design Sample: Digital Album Thumbnail for Digital Distribution and iTunes One. More. Design. My good friend Alex Castaneda is a Chicago-based producer of house music. Here I designed the main graphic for Alex’s 74-minute “Navigated” house mix which begins with a familiar CTA train announcement. Occasionally he’ll hit me up for some designs or artist referrals. I connected him with a friend to work out photography ideas, the monumentally talented Simon Rubinstein. Simon executed his website and album photography, which are highlighted in these downtown Chicago bridge shots below. I designed the typography and layout concepts for Alex’s record label, which he approved. Hear Alex’s music: brickyardmusic.com https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1739564054970-LAIMLUT5VHK1SYB5K4V3/Google+Logo+for+Portfolio_sign-in-screen.jpg UX & Creative Work - Samples from Google https://www.davidshuey.space/about daily 0.75 2019-11-13 https://images.squarespace-cdn.com/content/v1/56d4a125e707eb7a02e4055f/1456776682638-ETQYPR9PTECZWF5HLAON/image-asset.jpeg About https://www.davidshuey.space/about-1 daily 0.75 2024-10-22 https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1573681398458-6DT1SOAGMON7J1PX7IF8/980x-high+-+stretched+sky.jpg About Visual of skies in Utah I re-purposed in Seattle for the TNEEL project at the University of Washington and later for Organica Design, my company I started in Seattle. I increased the gamma levels on Photoshop, but it’s not altered significantly. PHOTO CREDIT: My longtime mentor and supervisor Dr. Diana Wilkie's late husband, Barlow (also from Seattle). https://www.davidshuey.space/contact-me-resume daily 0.75 2024-10-22 https://images.squarespace-cdn.com/content/v1/5dcc76a7b59b1a757d2cea1b/1573734796087-Z1FW8SN0K0TB3SZTLJAE/public%2Bpic.jpg Contact + Resume 2019 Selfie as I wrap up 15 years of research, design, and communications work for Dr. Diana Wilkie at the University of Illinois at Chicago. Dr. Wilkie moved to University of Florida in 2014 to further her leading-edge work in palliative care, as well as symptom and pain management. The bulk of my work for her can be found on my user experience (UX) & design page and user interface (UI) & branding page.